We help AU & NZ roofers build a powerful lead engine & keep the crew busy. Our battle-tested strategies attract homeowners ready to invest & filter out tyrekickers. Dominate your market with the leading roofing marketing agency.
See how roofers grow with our powerful lead generation system.
You are tired of bad leads. Tired of tyrekickers. Tired of paying for marketing that doesn't work.
Their approval rate = your whole month. Quote sharp and hope. When approvals dry up there is nothing you can do except quote more and hope harder.
Word of mouth brings your best jobs. It just will not bring more of them when next month looks thin.
You paid a generalist marketer who promised the dream of a full calendar and delivered a report full of clicks.
You are doing the work and someone else's name is on the job. You want your own jobs at your own margin.
Homeowners search for a roofer in your area every day. Yours barely produces any leads.
He is quoting the jobs you should be quoting. He is just in front of those homeowners first.
Whichever one you are, it costs you the same thing: you cannot plan.
Can't hire the next crew, can't order the next truck, no week off, because you do not know
what the next two months look like.
There is a better way.
The system behind $17M+ in revenue driven for clients.
Roofing is all we run. We know the exact searches that turn into roof jobs and the ones that burn your budget, so your ads show to homeowners in your area who are ready for a quote, not people browsing for a price.
Every click lands on a page built to make a homeowner pick up the phone instead of clicking away. We fix what is holding your site back first, so no lead goes down the gutter.
Every lead is yours alone. No aggregator selling the same homeowner to three other roofers down the road. The ad account is in your name and you keep it, even if you leave.
Call tracking on every enquiry. You see what you spent, how many leads came in, what each one cost, and which ones turned into jobs. We optimise the account every month.
When we find a win in one roofer's account, it rolls out to every account we run.
You get the result without paying for the experiment.
If you have crews to keep busy, a phone that needs to ring more, and you're done relying on referrals, we should talk. We work with ambitious roofing companies who are ready to grow.
Read what customers say about working with us.
"Nick's been incredible to work with. After experiencing some doubt in the early stages, he somehow managed to convince me to stick true and lean in. Now only 4 months in, things are really starting to explode. If you're looking to grow your biz through Google Ads, this is your guy."
"Nick and Bluelight has set up and successfully ran our Google Ads campaigns. They are incredibly successful, you can test and measure everything and the ROI and results stack up for themselves. If you want the phone to ring with genuine measurable leads then Nick is your man, and a good bloke too."
"Nick consistently delivered outstanding results in a highly competitive market. We achieved high rankings that drove significant organic traffic and quality leads to our website."
"Nick and his team have been instrumental in setting up our Google Adwords account and managing it seamlessly. Thank you for helping our business generate leads."
"Since Bluelight started supporting our organization, we have really appreciated their responsiveness, professionalism, high quality work and value for money."
"Very professional service. Thank you for taking the time to really understand my needs and setting up an excellent campaign for my business."
"Working with Nick and the Bluelight team has been incredible. Very responsive, attention to details, and we are so happy with our results."
"Responsive, highly competent and delivered great results. You guys have done a tremendous job for my business!"
"Working with Bluelight has been a wonderful experience! The team is attentive, helpful and knowledgeable. My website is already seeing an increase in leads."
Everything you need to know about Roof Flow™.
Using something else? We connect to most roofing CRMs and job management tools.
Bluelight
“Getting your web site built and managed couldn't be any easier than working with these guys, highly recommend! Thanks guys!”
Ben Pearce Director at Roof Doctor Practical, opinionated writing on Google Ads for roofing companies. New: The Roofing Ads Report, 25 findings from $336,000 of roofing Google Ads.
Learn how to set up retargeting ads on Google for roofing companies, using compliant tracking, intent-based audiences and focused roofing creative.
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Learn how roofing companies can use retargeting search ads to win back quote-ready homeowners, with practical audience, bidding, and creative tips
Join awesome roofing companies already growing with Bluelight.
